Our Hubspot Marketing transition starts now!

Exciting times ahead at NICA! Here's what to do first…

We're thrilled to be starting our full organizational transition to Hubspot Marketing.

As Amanda mentioned earlier this week, we're officially transitioning from Iterable to HubSpot Marketing, and we couldn't be more excited to kick things off! Thanks for all of the enthusiasm so far.

You can expect a weekly email from our team now through mid-June with action items, helpful info, and reminders to keep you on track. We'll be sending these to league directors and any MarCom staff you've identified. (If you haven't submitted your league staff info through our form yet, please do so soon so nobody gets left out!)

📌 First things first: bookmark your HubSpot training hub
We've built a dedicated HubSpot Marketing Training Page (PW: MoreKidsOnBikes) as your one-stop shop for resources, materials, and updates throughout the transition. You'll also find it linked in the MarCom Toolkit. Save it now so it's always handy!

📅 Second: training sessions are live. Register today!
Our training schedule is set and Zoom links are ready! Head to the Hubspot Marketing Training Page to register. Note that we’re asking for registration for our live training sessions, but not for our office hours. Can't make a live session? No worries! Every training will be recorded and linked right to the training page. We'll host Friday office hours each week for extra support.

✅ Third: a few easy wins for right now - ACTION ITEMS FOR YOU
While our National team puts finishing touches on Hubspot's infrastructure and templates, here are two things you can tackle now to set yourself up for a smooth start:

• Log into HubSpot and make sure it works for you.

Each league has one shared login tied to your hub@[leaguename].org email address. Here's a quick reminder on how to log in. Getting this sorted before training means you'll be ready to follow along and explore the platform in real time!

→ NEW: we've only shared login credentials with league directors so far. If other staff/volunteers help with email marketing, please make sure they can also log in using this same account before training begins.

***If you’re having any issues logging in, please reach out to us ASAP.

• Review your Iterable content and decide what to save.
  National has already pulled text content and campaign records for all leagues from 2024 to 2026, so your recent history is preserved. Review your content here (look for your league tab). If you want anything from before 2024, or email proofs, images that only live in Iterable, etc., now is the time to grab those. HubSpot will have fresh, updated templates ready for you, so no need to save every email as a proof for formatting unless you'd like it as a reference. Just keep in mind that Iterable access closes permanently on June 20.

More to come next week. In the meantime, reach out with any questions. We're here and happy to help!

Your Hubspot Marketing team,
Em – Transition, training, and project management
Courtney – Hubspot Marketing expert, training & education, and support
Tony – Tech mastermind, Hubspot management & development